CAPE TOWN APPLIANCES
ABOUT cape town appliances
FROM HUMBLE BEGINNINGS 44 YEARS AGO
Cape Town Appliances was originally founded back in 1979 by the, now, late Neville Rossouw and continues a proud family tradition under the ownership of his son, Jamie Rossouw. Jamie’s mom, Vanessa, and sister, Lee-Anne, are also actively involved in the business.
1979 - Neville Rosssouw starts Nemic Appliances
NEMIC APPLIANCES – WOODSTOCK
Neville Rossouw, fresh out of his apprenticeship at Fuchsware, founded Nemic Appliances in Woodstock, Cape Town, in 1979. He was later joined by Vanessa, his wife, in the admin department, and together built up one of the leading appliance service centres in Cape Town. The name was changed to Appliance Mart in the 90s, when the business became the service agent for Whirlpool South Africa and MasterCare.
1997 - Nemic Appliances is rebranded to Appliance Mart
2006 - Jamie Rossouw joins Appliance Mart
2007 - Jamie starts Second-hand Appliance Mart
SECOND-HAND APPLIANCE MART
Jamie Rossouw, Neville’s son, joined the business in 2006 and learned his way around refrigeration and general technician work on various appliances under the guidance of Neville. Jamie became interested in the sales and trading side of the business and founded Second Hand Appliance Mart in 2007, where he purchased, repaired and then sold second-hand appliances.
Later that year, Jamie signed an agreement with Whirlpool SA, allowing the purchase of all scratch and dent appliances from them. This side of the business grew exponentially and, after lengthy discussions, he moved the business to Montague Gardens and rebranded it as Cape Town Appliances in 2008. In 2010, Lee-Anne, Jamie’s sister, joined the company to assist in the administration department.
2008 - Second-hand Appliance Mart rebrands to Cape Town Appliances
2011 - Appliance Mart amalgamates with Cape Town Appliances
CAPE TOWN APPLIANCES, MONTAGUE GARDENS
In 2011, Neville and Vanessa joined forces with Jamie and Lee-Anne in Montague Gardens to head up the service department, making Cape Town Appliances a fully family-operated business, until 2022, when Neville sadly passed away.
2023 - 44 years of expertise and customer service!
NEED SOME ASSISTANCE?